Software comparison - Hosting Platforms
Hetzner vs Google Cloud: 2026 Comparison
Hetzner and Google Cloud serve different strategies for infrastructure. Hetzner gives you simple, cheap compute—bare metal and VPS, no lock-in, strong in EU. Google Cloud is the full stack—AI, data warehousing, Kubernetes, all deeply integrated. Pick Hetzner if you want raw servers at low cost; pick Google if you want platform abstractions and machine learning. Budget matters as much as feature depth.
Comparison dimensions
DX & Deploys
Hetzner: Hetzner's dashboard is straightforward. Deploy a server, manage networking, done. No wizard gates. Good for teams who prefer simple APIs and know what they want.
Google Cloud: Google Cloud's UI is dense but powerful. Cloud Run, App Engine, and Compute Engine each have different models. Flexibility is high; onboarding friction is higher.
Performance
Hetzner: Hetzner is fast and reliable within its scope. NVMe servers, good uptime. Less suitable for ultra-low-latency workloads or regions outside EU/US.
Google Cloud: Google Cloud edges out on global scale and machine learning at the edge. Better for data-heavy workloads. Multi-region replication and AI services justify the premium.
Pricing
Hetzner: Hetzner is dramatically cheaper. $4/month for a basic VPS, bare metal at fractional rates of AWS or GCP. Perfect for bootstrapped startups.
Google Cloud: Google Cloud pricing is transparent but higher. Committed discounts and credits help. Best for teams whose time-to-market and platform integration justify the cost.
Scaling
Hetzner: Hetzner scales horizontally well. Load balancers and storage are straightforward. Vertical scaling is easy but lacks the distributed systems depth of hyperscalers.
Google Cloud: Google Cloud auto-scales workloads with less config. Kubernetes and App Engine mean you can focus on code. But lock-in is the tradeoff—exit costs are real.
Integrations
Hetzner: Hetzner integrates with common tools. Terraform support is solid. But ecosystem is smaller. If you need a specific third-party service, it might not be available.
Google Cloud: Google Cloud partners with thousands of vendors. Machine learning models, analytics stacks, and security tools nest into Google's ecosystem. Deep integrations reduce glue code.
Support
Hetzner: Hetzner's support is responsive for infrastructure issues. Helpful community. Less SLA coverage at entry levels; better for self-service teams.
Google Cloud: Google Cloud offers tiered support plans. SLAs and named contacts. Better for enterprises and teams that need escalation paths.
Best for Hetzner
- Teams that want european cloud and dedicated servers
- Users prioritizing performance
- Growth-stage teams
Best for Google Cloud
- Teams that want google's cloud infrastructure
- Users prioritizing pricing
- Growth-stage teams
Decision notes
Choose Hetzner if you want cheap, simple servers and AWS/GCP lock-in scares you. Choose Google Cloud if you're building data products, ML pipelines, or want global scale without ops debt. Try both in a small pilot—most teams decide fast.
- Export/import support between Hetzner and Google Cloud
- Team onboarding and learning curve
- Pricing at your seat count
- Integration coverage for your stack
Frequently asked questions
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