Checklist · AR and VR
AR and VR fundraising checklist — Step by Step 2026
Securing funding for AR and VR startups requires a strategic approach. This checklist guides you through each phase, addressing specific challenges like integration, adoption, and the cost of development. Utilize this guide to attract investors and achieve your funding goals.
Phase 01
Phase 1: Preparation & Strategy
- 1.1critical1 week
Define your AR/VR product and target market.
Clearly articulate your AR/VR solution, its unique value proposition, and the specific market it serves (e.g., enterprise training, gaming, healthcare).
- 1.2critical2 weeks
Develop a comprehensive business plan.
Create a detailed plan outlining your business model, revenue projections, market analysis, and competitive landscape (consider the established players in this space).
- 1.3critical1 week
Build a compelling pitch deck.
Craft a visually appealing and informative pitch deck highlighting your AR/VR technology, team, market opportunity, and financial projections.
- 1.4high1 week
Establish your company's legal structure.
Choose the appropriate legal structure (e.g., LLC, C-corp) and ensure compliance with relevant regulations.
- 1.5high2 weeks
Secure intellectual property protection.
File patents or trademarks to protect your AR/VR technology and brand.
- 1.6medium1 week
Identify potential investors in the AR/VR space.
Research venture capital firms, angel investors, and strategic partners who invest in AR/VR startups.
- 1.7high2 weeks
Prepare a detailed financial model.
Develop a robust financial model projecting revenue, expenses, and cash flow for the next 3-5 years.
- 1.8medium2 weeks
Gather market research and competitive analysis data.
Collect data on the AR/VR market size, growth trends, and competitive landscape to support your business plan.
- 1.9low4 weeks
Assemble an advisory board of AR/VR experts.
Recruit experienced advisors who can provide guidance and connections within the AR/VR industry.
- 1.10medium1 week
Refine your go-to-market strategy.
Determine the most effective channels for reaching your target audience (e.g., industry events, online advertising).
Phase 02
Phase 2: Building Your Network
- 2.1mediumVariable
Attend AR/VR industry events.
Network with potential investors, partners, and customers at industry conferences and trade shows.
- 2.2lowOngoing
Join AR/VR startup communities.
Engage with other AR/VR entrepreneurs and investors in online forums and groups.
- 2.3high2 weeks
Connect with angel investors specializing in AR/VR.
Reach out to angel investors who have a track record of investing in AR/VR startups.
- 2.4high2 weeks
Contact venture capital firms focused on immersive technologies.
Target VC firms that specifically invest in AR/VR companies.
- 2.5mediumOngoing
Leverage LinkedIn to connect with industry professionals.
Use LinkedIn to identify and connect with potential investors, advisors, and partners.
- 2.6mediumVariable
Participate in AR/VR pitch competitions.
Showcase your AR/VR startup and gain exposure to potential investors.
- 2.7mediumOngoing
Seek introductions from your existing network.
Ask your contacts for introductions to potential investors in the AR/VR space.
- 2.8lowOngoing
Build relationships with AR/VR influencers.
Engage with key influencers in the AR/VR community to promote your startup.
- 2.9mediumVariable
Attend demo days and investor showcases.
Attend events where startups pitch their ideas to investors.
- 2.10lowOngoing
Engage in online AR/VR forums and communities.
Actively participate in relevant online communities to build your network and gain insights.
Phase 03
Phase 3: Due Diligence & Negotiation
- 3.1critical1 week
Prepare your data room for due diligence.
Organize all relevant company documents (financial statements, legal documents, etc.) in a secure online data room.
- 3.2highOngoing
Respond promptly to investor inquiries.
Provide timely and accurate information to investors during the due diligence process.
- 3.3critical2 weeks
Negotiate term sheets with potential investors.
Carefully review and negotiate the terms of the investment agreement, including valuation, control, and liquidation preferences.
- 3.4high1 week
Conduct thorough legal review of all documents.
Engage legal counsel to review all investment documents and ensure they are in your best interest.
- 3.5medium1 week
Assess investor fit and alignment with your vision.
Evaluate whether the investor's goals and values align with your company's mission and long-term objectives.
- 3.6medium1 week
Verify investor credentials and reputation.
Research the investor's track record and reputation within the AR/VR industry.
- 3.7high1 week
Prepare for potential questions about AR/VR adoption challenges.
Anticipate questions about barriers to adoption (e.g., cost, integration) and have well-reasoned answers.
- 3.8medium1 week
Understand investor expectations for return on investment.
Clarify the investor's expectations for financial returns and exit strategy.
- 3.9high1 week
Address concerns about scalability and support.
Have a clear plan to address concerns about scaling your AR/VR solution and providing adequate customer support.
- 3.10critical1 week
Finalize the investment agreement.
Sign the investment agreement and complete the funding process.
Phase 04
Phase 4: Post-Funding Activities
- 4.1high1 week
Announce your funding round.
Publicly announce your funding round through press releases, social media, and industry publications.
- 4.2mediumOngoing
Onboard new investors.
Integrate new investors into your company and provide them with regular updates on your progress.
- 4.3criticalOngoing
Implement your growth strategy.
Execute your plan to scale your AR/VR business and achieve your revenue targets.
- 4.4highOngoing
Track key performance indicators (KPIs).
Monitor your progress against key metrics and make adjustments as needed.
- 4.5mediumOngoing
Provide regular updates to investors.
Keep investors informed about your company's performance and any significant developments.
- 4.6lowOngoing
Continue to build your network.
Maintain relationships with investors, advisors, and industry professionals.
- 4.7mediumOngoing
Explore potential partnerships.
Identify and pursue strategic partnerships to expand your reach and accelerate growth.
- 4.8highOngoing
Refine your product roadmap.
Continuously improve your AR/VR product based on customer feedback and market trends.
- 4.9mediumOngoing
Prepare for future funding rounds.
Start planning for your next funding round well in advance.
- 4.10lowOngoing
Consider using platforms like LaunchTry.com to showcase your progress.
Use startup directories to increase visibility and attract further interest.
Phase 05
Phase 5: Scaling and Expansion
- 5.1highOngoing
Expand your team with AR/VR specialists.
Hire experienced developers, designers, and marketers to support your growth.
- 5.2criticalOngoing
Scale your infrastructure to support increased demand.
Invest in scalable infrastructure to handle a growing user base.
- 5.3highOngoing
Expand your marketing and sales efforts.
Increase your marketing budget and sales team to reach a wider audience.
- 5.4mediumOngoing
Explore international expansion opportunities.
Consider expanding your AR/VR business into new markets.
- 5.5highOngoing
Develop new features and functionalities.
Continuously innovate and add new features to your AR/VR product.
- 5.6mediumOngoing
Build a strong brand reputation.
Establish a positive brand image through effective communication and customer service.
- 5.7mediumOngoing
Monitor the competitive landscape.
Stay informed about the activities of your competitors and adjust your strategy accordingly.
- 5.8highOngoing
Address AR/VR compliance and privacy concerns.
Ensure compliance with relevant regulations and protect user privacy.
- 5.9lowOngoing
Seek strategic acquisitions.
Consider acquiring complementary businesses to expand your capabilities.
- 5.10mediumOngoing
Prepare for a potential exit strategy (e.g., IPO, acquisition).
Develop a plan for a potential exit strategy to maximize shareholder value.
Pro tips
- Showcase a working prototype or demo to demonstrate the potential of your AR/VR technology.
- Highlight the unique advantages of your AR/VR solution over existing alternatives.
- Emphasize the potential for monetization through subscription, usage-based, or enterprise models.
- Clearly articulate your plan to address integration challenges and ensure seamless user experiences.
- Develop a strong team with expertise in AR/VR development, design, and marketing.